Trend & Theme Discovery

Detect the pulse of your market - before trends hit everyone's feed.

New Intel scans billions of conversations to surface rising trends, viral sounds, and emerging formats - with real-time velocity scoring so you know exactly when to act.

Instant alerts for high-priority changes
Daily AI briefing at 8am
Weekly strategy summary every Sunday
No manual research. No missed moves
Trusted by brands who move faster.
Why Velocity Scoring  Matters

By the time a trend appears in your competitor's campaign, it's already peaking. New Intel shows you trend momentum in real time

01

8–10 Score (Early Rise):
Low saturation, high velocity - to own it

02

5–7 Score (Peak):
Maximum visibility but competitive — act fast

03

2–4 Score (Decline):
Momentum fading — avoid or pivot

04

0–1 Score (Saturated):
Fully saturated - skip

Example: Beauty brand detects "bold lip" trend at momentum score 8.1. Activates 15 creators before trend peaks. Campaign hits 12M views with 4.2% engagement vs. 1.8% category average.

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Creator Native

Built on IMAI's 400M creator database, so you see not just what people say but who is driving the conversation.

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Built Differently

Action-First

For every insight, New Intel offers suggested next steps, potential creators, and sample briefs - not just another chart.

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Built Differently

Fast to Value

Live in minutes with self-serve topics and dashboards; scale later with enterprise controls.

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Built Differently
Trusted by brands who don't like surprises.

Built on IMAI's infrastructure - A Stagwell Company
(NASDAQ: STGW).

Our competitor launched a price promotion on a Tuesday.We saw it in our New Intel briefing Wednesday morning, had a counter-offer live by Thursday.Before this tool we would have found out from a customer complaint the following week.
Maya Netler
Influencer Director, Argania
New Intel streamlined discovery for us, and the team is responsive, collaborative, and invested in our success.
Ido S
CEO, Freachly
The platform provides a sophisticated yet simple way to manage our creator relationships at scale. It’s a powerful tool backed by a genuinely invested team that treats our business goals as their own.
Olivia Rhye
Head of Design, Layers
New Intel's search tools helped us narrow options quickly, with helpful guidance when we needed support.
Sean M
Influencer Marketing Coordinator
By automating the complexities of influencer workflows, New Intel allows us to focus on strategy rather than logistics. Their proactive and responsive team ensures we always have the expert guidance needed to succeed.
Sarah Jenkins
VP Marketing, GlowUp