Content Marketing

Create content the market is already asking for.

NewIntel turns live consumer conversations into concrete campaign ideas — with trending formats, viral sounds, and AI-generated briefs ready to activate.

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Content Marketing

This week

This month

Create brief

Top-performing content:

TikTok 405

Instagram 3K

YouTube 784 LIVE

TikTok · Reel#1 this week

“Quiet luxury on a budget” styling haul

A 3-part styling series pairing core pieces into an understated, premium look — driving the most saves and shares this week.

Engagement rateVery high

48.1K6.2K1.1M

View post

Instagram · Carousel#2 this week

“Why now costs less” price explainer

A clean carousel that frames the new pricing as value rather than discount — the highest-converting format of the week.

Engagement rateHigh

31.4K4.0K822K

View post

Instant alerts for high-priority changes

Daily AI briefing at 8am

Weekly strategy summary every Sunday

No manual research. No missed moves

The
‍Problem

Content teams create content based on gut feel or last quarter's data. Most content misses the cultural moment by weeks.

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How New Intel Solves It

Trend velocity scoring shows which topics are rising, peaking, or declining - enter at the right moment

Format detection identifies winning content types: GRWM, transformation videos, "Expectation vs Reality"

Viral audio tracking on TikTok and Instagram with saturation alerts

AI Content Suggestions generate campaign hooks, formats, and creator briefs from live data

Who Uses This

Content strategists

Social media managers

Creative teams

Brand marketers

Key Features Used

Trend & Theme Discovery

AI-Powered Content Suggestions

Social Trends

Top Trending

Creator Native

Built on IMAI's 400M creator database, so you see not just what people say but who is driving the conversation.

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Influencer Watch List

All

Instagram

TikTok

YouTube

Add creator

Live activity LIVE Captured in the last hour

@maya.movesInstagram Story · 2h

Saved

Featured a competitor product in her latest haul.

12.4K 1.9K 3.1% ER

@alexfitdailyTikTok Reel · 4h

Morning routine with a new product placement.

48.1K 6.2K 7.4% ER

Latest posts 18 today

@wellnessbylivInstagram Story · competitor tag · 12m ago

1.5M

@runwithnoahTikTok Reel · brand mention · 40m ago

910K

@grwm.jennaInstagram Reel · going viral · 1h ago

730K

@coachdanielYouTube post · gym routine · 2h ago

620K

Watch list

Search creators

Maya Moves@maya.moves · Instagram

840K

Alex Fit@alexfitdaily · TikTok

1.2M

Liv Wellness@wellnessbyliv · Instagram

1.5M

Coach Daniel@coachdaniel · YouTube

620K

Noah Run@runwithnoah · TikTok

910K

0Posts today

0Stories saved

0Brand mentions

Action-First

For every insight, New Intel offers suggested next steps, potential creators, and sample briefs - not just another chart.

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Campaign Generator

Draft

Scheduled

Generate campaign

Campaign generated

READY

Campaign · Quiet Luxury Spring · built from your top insight in one click

Creators shortlisted0

Estimated reach0M

Suggested budget$0K

Everything prepared for you

TikTok Reel 3-part styling series Understated luxury 15–20s clips

BriefWritten

CreatorsShortlisted

ContentDrafted

LaunchReady

24 creators, briefed and readyApprove to push the full campaign live

Launch in IMAI

Fast to Value

Live in minutes with self-serve topics and dashboards; scale later with enterprise controls.

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Built Differently

Our competitor launched a price promotion on a Tuesday.We saw it in our New Intel briefing Wednesday morning, had a counter-offer live by Thursday.Before this tool we would have found out from a customer complaint the following week.

Maya Netler

Influencer Director, Argania

New Intel streamlined discovery for us, and the team is responsive, collaborative, and invested in our success.

Ido S

CEO, Freachly

The platform provides a sophisticated yet simple way to manage our creator relationships at scale. It’s a powerful tool backed by a genuinely invested team that treats our business goals as their own.

Olivia Rhye

Head of Design, Layers

New Intel's search tools helped us narrow options quickly, with helpful guidance when we needed support.

Sean M

Influencer Marketing Coordinator

By automating the complexities of influencer workflows, New Intel allows us to focus on strategy rather than logistics. Their proactive and responsive team ensures we always have the expert guidance needed to succeed.

Sarah Jenkins

VP Marketing, GlowUp

The data and filters help narrow options fast and understand which influencers truly fit a brand.

Rachel Klein

Head of Design, Bexley Home

Our competitor launched a price promotion on a Tuesday.
‍
We saw it in our New Intel briefing Wednesday morning, had a counter-offer live by Thursday.
‍
Before this tool we would have found out from a customer complaint the following week.

James Whitfield

Influencer Director, Harlow & Co.

New Intel streamlined discovery for us, and the team is responsive, collaborative, and invested in our success.

Sofia Alvarez

CEO, Freachly

Olivia Rhye

Head of Design, Layers

New Intel has transformed our influencer discovery and management into a seamless, high-speed process.

This efficiency is amplified by their world-class support team, which remains deeply committed to our brand’s growth.

Sarah Jenkins

VP Marketing, GlowUp Beauty

No more guessing. We now have a data-backed blueprint for every brief. It's the bridge from raw data to winning campaigns.

Sean M

Influencer Marketing Coordinator

New Intel has fundamentally streamlined our entire workflow for discovering and managing influencers, replacing manual efforts with data-driven precision.

This powerful automation is backed by a world-class team that is consistently responsive and deeply committed to our brand's long-term success."

Elena Rodriguez

Creative Strategy Lead

Olivia Rhye

Head of Design, Layers